8z Real Estate

COMPLETE WEBSITE REDESIGN

I worked with 8z’s graphic designer, to build this clean and stunning website for 8z Real Estate. The old site was built just as a funnel for lead generation, but they didn’t have a site that was dedicated to showcasing how awesome the company is.

The new 8z.com gives a top level intro to 8z.com, from finding a home to listing your house with 8z.

Even though 8z uses Boomtown as their IDX feed, they wanted a way to feature their properties before they hit the MLS. I built a listing “preview” page that showcased them in their best light. I also worked closely with the IT department to automate the publishing of these listings through their internal API where these listings were submitted.

Check out the before and after. It’s really quite stunning! It was transformed from a search and display site into a quality branded site that shows emotion and the real reasons to work with 8z.


Another big piece that we redesigned was the Coming Soon listings pages. Before, each page was created by the admin duplicating a previous listing and then editing it. This process was just asking for mistakes.

The new system was a built with a form that would populate the new listing template automatically.